Growing Provider of Online Advertising Services Uses AlertSite’s Monitoring Suite to Independently Verify Adherence to Service Level Agreements
COCONUT CREEK, Fla.--(BUSINESS WIRE)--Advertising drives the Internet, and ad servers drive advertising. When an ad server slows or goes down, a publisher’s advertising revenue plummets. It’s no surprise that publishers demand service level agreements (SLAs) that commit their ad server providers to uphold strict performance levels. And while most vendors of ad services now provide SLAs, only Ad Delivery Solutions gives publishers independently verified measurement and reporting that proves ads are being delivered with 99.9 percent uptime, as promised.
That’s because Ad Delivery Solutions has chosen AlertSite®, a leading provider of Web site performance management solutions, to monitor and document the performance of its ad servers. Ad Delivery Solutions is using the AlertSite SLA Performance Monitor component of the AlertSite Monitoring Suite to define, monitor, record, and report on service-level objectives against all its designated SLAs. AlertSite monitors ad performance from locations around the globe; generates alarms when problems are found; and records end-to-end performance, availability, and uptime. Once a month, Ad Delivery Solutions’ clients receive an automated e-mail report from AlertSite with uptime and performance reporting as independent third-party validation of SLA compliance.
“AlertSite gives us a huge competitive advantage,” says Aaron DelloIacono Thies, CEO of Ad Delivery Solutions. “Our competitors provide SLAs, but their customers can’t monitor or enforce them. They have no idea if performance levels are being met. Thanks to the transparency and accuracy of AlertSite’s SLA Performance Monitor, we can easily enforce our SLA and provide customers with contractually scheduled refunds for any violation. Our customers get an SLA that’s validated by a respected, independent third party. They know their ads will appear quickly, that performance problems will be found and fixed, and that we’re delivering the 99.9 percent uptime we promise.”
Ad Delivery Solutions researched all top Web performance monitoring services, and found that AlertSite offered several crucial features unavailable elsewhere. For example, only AlertSite lets them modify their monitoring to specific advertisements. Every other vendor was limited to monitoring of entire Web pages, which does not provide the precision Ad Delivery Solutions requires. Further, only AlertSite can give publishers transparency into Ad Delivery Solutions’ 99.9 percent uptime promise. Lastly, only AlertSite offered the tools and technologies to help Ad Delivery Solutions identify and optimize bottlenecks in its architecture, to ensure maximum delivery speed for every advertisement.
“Ad Delivery Solutions’ decision to use AlertSite’s services to monitor and document the performance of its ad servers demonstrates their commitment to providing customers with the best possible service out there,” says Ken Gross, President and CEO of AlertSite. “AlertSite is not only helping Ad Delivery Solutions build better and faster ad serving technology, we’re also helping them build stronger, richer relationships with their clients.”
For more information about AlertSite’s array of services including its Business Transaction Monitor with DéjàClick™, Security Vulnerability Scan and Web Site Load Test, or to sign up for a free trial, visit AlertSite.com.
ABOUT ALERTSITE
AlertSite is a leading provider of Web performance management solutions that ensure a customer's Web-based services and applications are always available and running at peak performance. More than 2,300 customers worldwide rely on AlertSite to understand and enhance the end-user Web experience, including Rooms To Go, Purina Mills, Sierra Trading Post and Vermont Teddy Bear.
ABOUT AD DELIVERY SOLUTIONS
Ad Delivery Solutions is a leading technology and services provider for ad serving and ad operations. Specifically, the firm helps online businesses choose, use and manage ad serving technologies. In addition, the company provides outsourced ad operations management for all ad serving platforms. For more information visit, AdDeliverySolutions.com